CORNWALL LIVING: THE AUDIENCE PROFILES
More than simply readers, our audience are your potential customers, advocates and social followers. From across the UK and Europe, reached through print and continuously engaged via the brands multi-platform content marketing, the Cornwall Living audience are active and affluent consumers, keen to discover the ultimate lifestyle by the sea in Cornwall
Cornwall living helps create and foster memories that keep our audience retuning time and time again, helping our clients generate better response and increased return on investment.
HOLIDAY MAKERS
HOLIDAY MAKERS
Affluent holiday makers, who travel from all corners of the globe and look to stay in the best hotels and are letting the biggest holiday homes
RESIDENTS
High net-worth residents living in boutique locations across Cornwall, that have been designated through intensive research and data from Savills
RESIDENTS
SECOND HOME OWNERS
With high disposable income and visiting regularly, the second home owner market is not only large, but highly valued amongst our brand clients
SECOND HOME OWNERS
VFR MARKET
VISITING FRIENDS & RELATIVES
The visiting friends and relatives market is the highest spending market in Cornwall. Visiting regularly, their disposable income is due to low accommodation costs
VISITORS
Wealthy day trippers, those on business trips and affluent visitors on short breaks from across the UK. Day visitors to Cornwall spend in excess of £400m
VISITORS
AFFLUENT EMPTY NESTERS
A growing market of well travelled, AB coastal enthusiasts who consider the Cornish coast an appealing off-peak escape, and look to stay in premium hotels in harbour town locations