WELCOME

AND THANK YOU FOR WORKING WITH US AT ENGINE HOUSE MEDIA

For information, specifications and tips on providing content  and getting the best out of your Cornwall Living booking, follow the links below that correspond to your booking.

Firstly, we're delighted to see that you have booked a campaign in Cornwall Living with Engine House Media.

The aim of everything we do is to make sure that the process is as easy as possible for you, and that your advert, editorial, news item or digital marketing is perfect, helping you to achieve your goals and generate you more revenue!

We hope that the information on this page will give you everything you need, but, if you have any questions at all, please do not hesitate to contact us on 01326 574842 or email us at production@enginehousemedia.co.uk

One thing that is very important to remember is:

If you could provide us with your copy as soon as is possible for you, that would be a great first step to making sure your content is exactly as you want it. This will help us to create first drafts and get them to you in really good time for proofing and amends. 

YOUR ADVERTISING BOOKINGS

 

Have you had an advert with us before?

If you have, and it was the same size as  your current booking, you can re-run you advert with us very simply. All you need to do is hit the 'Re-Run my advert button' below, and we'll send you a copy to give it one last check through.

Download the mechanics and sizes of advertising to help you create your own advert.

If you are creating your own adverts, you need the right sizes and specifications. Below you can download documents which should give you all the information you need.

Simply choose the publication that your booking into.

 

CORNWALL LIVING EDITORIAL BOOKINGS

 

How does a Cornwall Living editorial differ from advertorials or adverts

  • A Cornwall Living editorial is a lifestyle article written from the perspective of our in-house team of writers

  • The editorial will be presented in our house style, without company logos or explicit branding

  • Each editorial is a gentle, engaging way to deliver your message. It's a tried and tested format, which consistently delivers results

  • It’s not an advert, but it does promote your business very effectively, engaging readers and driving response.

 

What are the benefits of a Cornwall Living editorial

  • Confidence: We know our audience and they trust us as an authority on all things West Country

  • Communication: Your message is independently communicated in an informal, friendly but authoritative voice

  • Clarity: Our writers and designers use their experience to showcase your material in a way that our readers respond to

  • Engagement: Results show readers are more likely to engage with this conversational, ‘soft sell’ approach

  • Exposure: A great way to add extra weight and colour to a typical advertising campaign

 

What will we need from you to create your Cornwall Living editorial

 

The Message

Key information, which we will then edit or rewrite in our own house style. This can be complete text, simple bullet points or just a general steer – either way, it will be re-worked to fit our format and to be presented in our voice. However, a few quotes from you or testimonials can be a great way to communicate with the reader more directly.

The angle

Don’t bombard the reader with everything you do. Focus the piece around something specific and aspirational – perhaps a new launch, a seasonal trend, or a successful project. Our readers don’t want to feel sold to when they're reading editorials (that's why they look at adverts) – but they love to be informed about great products and services, show-stopping events, and fantastic locations to eat, drink and play.

Great images

First impressions count. The better images you provide, the better it will look, so try to avoid photos taken on a phone or small image sizes. We’re always happy to help and advise on what might work best (our designers have a fantastic eye for this). We like a good selection to work from, but please don’t send a link to 200 images – just a few that capture the essence of the article

 
 
 

Double page editorial specifications

  1. 700 words

  2. Your business contact details (website, phone number, email and address)

  3. 5-7 high-resolution images (300dpi and over 1mb in size each)

 

Please bear in mind that editorials do not carry a company logo

 

Full page editorial specifications

  1. 300 words

  2. Your business contact details (website, phone number, email and address)

  3. 5-7 high-resolution images (300dpi and over 1mb in size each)

 

Please bear in mind that editorials do not carry a company logo

 

Got To Experience editorial specifications

  1. A 'WOW!' landscape image (like this one here) that will be used to stretch across 2 pages

  2. 50-100 words

  3. Your contact details including web address and telephone number

  4. 3 smaller images if you would like to include 'inset ipictures'

 

Please bear in mind that editorials do not carry a company logo

 

News & Views editorial specifications

  1. 120 words

  2. 1 high resolution image (300dpi and over 1mb in size)

  3. Contact details. These are limited to 2 types, from which you can choose; email, telephone number and website address

Have you got a double news and views? If so, simply double the word count to 240.

 

Please bear in mind that editorials do not carry a company logo

 

Cottage Feature editorial specifications

  1. 200 words including the name of the cottage

  2. 3-5 high resolution images for us to choose from (300dpi and over 1mb in size)

  3. Contact details for web address and phone number

 

Please bear in mind that editorials do not carry a company logo

 

Special Feature editorial specifications

  1. 70 words

  2. 1 high resolution image (300dpi and over 1mb in size)

  3. Contact details for web address

 

Have you got a double feature? If so, simply double the word count to 140.

 

Please bear in mind that editorials do not carry a company logo

 

Competition editorial specifications

 

We have a really useful form for you to get started, all you need to do is fill it in and fire it back over to us, along with one high-res image 300dpi and over 1mb in size.

 

 

Please bear in mind that editorials do not carry a company logo

CORNWALL LIVING ONLINE WEB BOOKINGS

 

Online banners and button specifications

 

Below you can download the specifications for all online (website) banners and buttons.

Digital artwork is required as JPEG or PNG, ensuring that the colours are set to RGB, fonts are embedded and images are set to 72dpi.

Please include your preferred URL link.

Online web directory profile specifications

 

In order to make sure you get the most out of your online directory profile page, there's a few sections of information we will require, including images, text, social media links and web url. To make this easier for you, we've created a form that you can download, fill in and send
back to us.

 

You can see an excellent example here.

 

CORNWALL LIVING DIGITAL EMAIL BOOKINGS

 

With a selection of digital email campaigns that are delivered to over 80,000 subscribers each week, the opportunity to generate response is significant, and to help you get as much response as you can, we've have 3 specification sheets to help you through the process.

Cornwall Living subscriber email

This is the first email in our cycle which is delivered to our subscriber base on the same day as Cornwall Living magazine starts distribution.​

 

You can see an excellent example here.

 

Cornwall Living client bespoke email

Bespoke emails are created especially for 1 client and sent to over 80,000 our of digital subscribers​. Each one can contain news stories, video, links to online shops, social media and much more. 

 

You can see an excellent example here.

 
 

Cornwall Living accommodation email

The accommodation email is an industry specific marketing tool especially for hotels, cottages, lodge parks and B&B businesses to reach over 80,000 subscribers who love to visit Cornwall.

You can see an excellent example here.

Need any more help?

Hopefully this guide has given you much of what you need to help make the process of working with CornwallLiving as easy as possible, but, if you do need any additional help, we're always happy to hear from you and will talk through any issues or needs you have,

 

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